Freiberg, Kevin, and Freiberg, Jackie

Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success

Austin, TX: Bard Books, c1996. First Edition. First Printing. 24 cm, 363, illus. (some color), bibliography, index. Foreword by Tom Peters. Features Southwest Chairman, Herb Kelleher. Numerous blurbs include Nolan Ryan, Rudy Tomjanovich, and many heads of industry. Southwest Airlines' fare are the lowest around, and they are the one airline that does not need a government bailout. Condition: very good, good.

Keywords: Southwest Airlines, Aviation, Community Relations, Customer Service, Entrepreneurs, Herb Kelleher, Leadership, Management, Workforce

ISBN: 1885167180

[Book #33941]

Price: $33.75