The Making of Harcourt General: A History of Growth Through Diversification, 1922-1992

Boston, MA: Harvard Business School, 1994. First Printing. 310, notes, note on sources, index, Compliments of the Chairman of the Board card laid in. Study of the parent company of Harcourt-Brace, Neiman-Marcus, and Bergdorf Goodman. Condition: very good, good.

Keywords: Entrepreneurship, Soft Drinks, Bottling, Philip Smith, Drive-in Theaters, General Cinema Corp, Harcourt General, Harcourt-Brace, Neiman-Marcus

ISBN: 0875845096

[Book #39990]

Price: $33.75